
Glossary of Terms
Browser: Short for Web browser, a software application used to locate and display Web pages. The two most popular browsers are Netscape Navigator and Microsoft Internet Explorer. Both of these are graphical browsers, which means that they can display graphics as well as text. In addition, most modern browsers can present multimedia information, including sound and video, though they require plug-ins for some formats.
HIT: (1) Also called a page hit. The retrieval of any item, like a page or a graphic, from a Web server. For example, when a visitor calls up a Web page with four graphics, that's five hits, one for the page and four for the graphics. For this reason, hits often aren't a good indication of Web traffic. Compare with page view.
(2) A Web page that has been viewed by one visitor. Page views are often used in online advertising, where advertisers use the number of page views a site receives to determine where and how to advertise
The 2nd is what we use most often when we discuss HITS and this is what we are referring to when we use the term HITS in this Ebook
HTML: Short for HyperText Markup Language, the authoring language used to create documents on the World Wide Web. HTML is similar to SGML, although it is not a strict subset.
HTML defines the structure and layout of a Web
document by using a variety of tags and attributes. The correct structure for an
HTML document starts with (enter here what document is about) and ends with .
All the information you'd like to include in your Web page fits in between the
and tags.
There are hundreds of other tags used to
format and layout the information in a Web page. Tags are also used to specify
hypertext links. These allow Web developers to direct users to other Web pages
with only a click of the mouse on either an image or word(s).
Here are some Examples of tags:
Beginning and Ending a paragraph Ending
How to make the print bold: then end with or end with
Begin a webpage: End the webpage
Start the Body or the main part of the webpage End it
Make a link Clickable such as a URL: Click Here What people see is only the CLICK HERE but it would take them to advertisebetter.com
Make that same link above open into a new window: http://advertisebetter.com target="_blank"> CLICK HERE
Change the sizes of letters or the colors end
There are many more but this gives you some simple ideas
http: Short for HyperText Transfer Protocol, the underlying protocol used by the World Wide Web. HTTP defines how messages are formatted and transmitted, and what actions Web servers and browsers should take in response to various commands. For example, when you enter a URL in your browser, this actually sends an HTTP command to the Web server directing it to fetch and transmit the requested Web page.
URL: Abbreviation of Uniform
Resource Locator, the global address of documents and other resources on the
World Wide Web.
The first part of the address indicates what protocol to
use, and the second part specifies the IP address or the domain name where the
resource is located.
For example, the two URLs below point to two different files at the domain pcwebopedia.com. The first specifies an executable file that should be fetched using the FTP protocol; the second specifies a Web page that should be fetched using the HTTP protocol:
ftp://www.pcwebopedia.com/stuff.exe
http://www.pcwebopedia.com/index.html
Webpage or Website: A document on the World Wide Web. Every Web page is identified by a unique URL (Uniform Resource Locator).
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